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Ferrari has so much to show its legions of fans that it has not one, but two museums to keep them happy. One is in Modena, the Museo Enzo Ferrari. This older one in Maranello, 20km from Modena, was set up at the factory and testing track: there are historic cars, Formula 1 trophies and exhibits and films on the car’s history, which boasts no fewer than 5,000 race victories around the world since 1940.
There's a 'pit stop' and tyre change to recreate just what goes on there during a race and Formula 1 Simulators for young and old (although both of these are accessible only for group visits). Museum ticket-holders can also take a shuttle over to tour of the Ferrari factory and the Fiorano Test Track or drive an F1 simulator for 10 minutes for €30.
Enzo Ferrari, who got his start building tractors on his father’s farm outside Modena, moved out to this village during war production in 1943, and promptly got bombed flat by the Allies. Since the rebuilding, Maranello has been Ferrari City, the place where people throughout the town hear the buzz of the cars on the testing track and, as the town’s tourist bumph puts it, ‘listen for a false sound in the engine, as if it were a wrong note at the opera’. In fact, one division in the factory is dedicated to perfecting the precise sound of the engine. Each model has its very own tune.
Image by Arnaud 25, Creative Commons License